- Investigate We
will help you determine the core of your business and how to
strengthen it based on data collection and data evaluation.
- Narrow target market.
- Clarify branding and messaging.
- Evaluate sales process.
- Review past processes.
- Establish new goals.
- Conduct skills assessment.
- Mentor We will
provide you with data driven advisement to renew your business
- Based on investigation results, create a training process designed to polish skills and strengthen weaknesses.
- Set goals and determine the accountability of every team member.
- Practice networking skills to foster quality business relationships.
- Plan We will
help you create a strategic course of action to reach your business
- Create a marketing plan including tactics and sales processes.
- Align action steps to integrate both "active" and "passive" marketing.
- Launch the plan as impact training proceeds while preparing employees to take over business responsibilities. (Should it be: As impact training continues, launch the plan while at the same time preparing employees to take on business responsibilities.)
- Act We will
help you put the strategic plan into effect and empower your
business to grow through it.
- Implement "active" marketing processes.
- Bridge marketing and sales departments.
- Project manage and integrate both forms of marketing.
- Provide "hands on" training for sales calls, expos and other events.
- Connect We will
show you how to build relationship capital and grow your business.
- Implement networking skills to seek beneficial business connections in any setting.
- Provide quality introductions that will lead to business to business and business to client relationships and opportunities.
- Transform We
will conduct a data driven review of your business growth
throughout the IMPACT process to continually increase ROI.
- Review ROI.
- Review goals.
- Evaluate sales ratio versus marketing efforts.